In The News

What's next For Gina Butler?

Gigi Butler - Gigi's CupcakesGigi Butler - Gigi's CupcakesOur client and friend, Gina Butler, has sold her business.  You may have heard of it - Gigi's Cupcakes?  Its only a local favorite, a Nashville start-up with now over 105 stores in the United States in under eight years.  Gigi's Cupcakes is one of the most sought after gourmet cupcake and bakeries in the country!

We are so excited for Gina Butler and her new role as Chief Innovator!

There is a great story about the sale to Texas-based private equity group, FundCorp. in the Nashville Business Journal.  Please click here for the story.

Franchise Times Features Gigi’s Cupcakes’ Gina Butler

Bonelaw client Gina Butler, who started the Gigi’s Cupcakes brand, is on the cover of the January issue of Franchise Times. The story details Gina’s rise to fame, which includes baked goods instead of country music, and one she made happen with just $33 in her pocket. The California-raised daughter of a farmer moved to Nashville to pursue a career singing country music in the mid-1990s and soon found herself waitressing at Red Lobster and cleaning houses as she worked Music Row. Frustrated that her singing career was not taking off, it was a call from her brother—and a call from a higher power—that led Gina to open her cupcake business. Now, seven years and more than 100 locations later, she is about to see her first international store open (in South Korea) and see herself on an episode of CBS’ Undercover Boss.

Attorney William T. Cheek III had this to say about Gina, his client: “I am so proud to see Gina work so hard to accomplish the American Dream and become a success.”

Read the full story in Franchise Times here.

 

 

 

Bone McAllester Norton PLLC is a full-service law firm with 40 attorneys and offices in Nashville, Sumner and Williamson counties, Tennessee. Our attorneys focus on 18 distinct practice areas, providing the wide range of legal services ordinarily required by established and growing businesses and entrepreneurs. Among our practices, we represent clients in business and capital formation, mergers and acquisitions, securities matters, commercial lending and creditors’ rights, commercial real estate and development, governmental regulatory matters, commercial litigation and dispute resolution, intellectual property strategy and enforcement, entertainment and environmental matters. Our client base reflects the firm’s deep understanding and coverage of today’s leading industry and business segments. For more information, visit www.bonelaw.com.

Style Blueprint Features Gigi’s Cupcakes Founder

Gina Butler, best known as the “Gigi” in “Gigi’s Cupcakes” recently sat down with Style Blueprint to discuss her business, tips for those with culinary careers, matchmaking and her favorite Southern restaurants. The “Faces of the South” feature includes photos of Gina’s favorite cupcakes and her daughter.

Bone McAllester Norton serves as a trusted adviser to Gina and is proud of the success she has had with her nearly 100 store locations.

Click here to read more.

 

 

 

 

Bone McAllester Norton PLLC is a full-service law firm with 39 attorneys and offices in Nashville and Sumner County, Tennessee. Our attorneys focus on 17 distinct practice areas, providing the wide range of legal services ordinarily required by established and growing businesses and entrepreneurs. Among our practices, we represent clients in business and capital formation, mergers and acquisitions, securities matters, commercial lending and creditors’ rights, commercial real estate and development, governmental regulatory matters, commercial litigation and dispute resolution, intellectual property strategy and enforcement, entertainment and environmental matters. Our client base reflects the firm’s deep understanding and coverage of today’s leading industry and business segments. For more information, visit www.bonelaw.com.

Cupcakes Are Alive and Well, Says Gigi’s Cupcakes

Recently, Crumbs Bake Shop, the world’s largest cupcake company, closed, prompting many to say the cupcake craze is over. Not so, says Bonelaw client Gigi’s Cupcakes, who just opened its 93rd store last week. The successful Nashville start-up is now in 19 states across the country.

Read more about the secret behind Gigi’s success from the Tennessean here.

 

 

 

Bone McAllester Norton PLLC is a full-service law firm with 39 attorneys and offices in Nashville and Sumner County, Tennessee. Our attorneys focus on 17 distinct practice areas, providing the wide range of legal services ordinarily required by established and growing businesses and entrepreneurs. Among our practices, we represent clients in business and capital formation, mergers and acquisitions, securities matters, commercial lending and creditors’ rights, commercial real estate and development, governmental regulatory matters, commercial litigation and dispute resolution, intellectual property strategy and enforcement, entertainment and environmental matters. Our client base reflects the firm’s deep understanding and coverage of today’s leading industry and business segments. For more information, visit www.bonelaw.com.

Bone McAllester Norton Client Celebrates 5th Anniversary and $33 Million in Sales

Gigi’s Cupcakes, one of Bone McAllester Norton’s clients, is celebrating its 5th anniversary this week, on top of reporting $33 million in sales last year. Gina Butler, owner of the cupcake franchise that has more than 84 locations across the country, spoke with the Tennessean about how a plan to make it big in Music City went from singing and songwriting to baking.

Bone McAllester Norton Client Celebrates 5th Anniversary and $33 Million in Sales

Gigi’s Cupcakes, one of Bone McAllester Norton’s clients, is celebrating its 5th anniversary this week, on top of reporting $33 million in sales last year. Gina Butler, owner of the cupcake franchise that has more than 84 locations across the country, spoke with the Tennessean about how a plan to make it big in Music City went from singing and songwriting to baking.

Gigi’s Icing: $33M in Revenues in 5 Years

The owner of Gigi’s Cupcakes turned $33 into $33 million in five years. Read the Nashville Ledger story here.

Gigi’s Icing: $33M in Revenues in 5 Years

The owner of Gigi’s Cupcakes turned $33 into $33 million in five years. Read the Nashville Ledger story here.

Will Cheek Protects Gigi’s Cupcakes

The Commercial Appeal, the Memphis Tennessee daily newspaper, featured an article on Will Cheek's efforts to prevent a former Gigi’s Cupcakes employee from stealing protected business plans and opening a cupcake shop, in violation of the employee's noncompete agreement. The former Gigi's employee was in the process of opening a cupcake shop in Memphis, presumably using knowledge she gained as a Gigi’s employee.


As General Counsel for Gigi’s, Will is working to protect Gig's from the unfair use of Gigi's recipes, baking methods and business plan. Cheek said: “We have no problem as long as it’s not a cupcake shop.” Gigi's has a narrowly drafted noncompete that protects it from employees unfairly using protected business plans in a directly competing cupcake business.

Will Cheek Protects Gigi’s Cupcakes

The Commercial Appeal, the Memphis Tennessee daily newspaper, featured an article on Will Cheek's efforts to prevent a former Gigi’s Cupcakes employee from stealing protected business plans and opening a cupcake shop, in violation of the employee's noncompete agreement. The former Gigi's employee was in the process of opening a cupcake shop in Memphis, presumably using knowledge she gained as a Gigi’s employee.

As General Counsel for Gigi’s, Will is working to protect Gig's from the unfair use of Gigi's recipes, baking methods and business plan. Cheek said: “We have no problem as long as it’s not a cupcake shop.” Gigi's has a narrowly drafted noncompete that protects it from employees unfairly using protected business plans in a directly competing cupcake business.